Summer Jobs+ 2012

Make a commitment and join the initiative!

Step 2 — Adopting the JobPosting schema and tagging your opportunities

Getting to know the JobPosting Scheme Elements
Applying the Markup
Testing the Markup
Optimizing Search Results

This step will likely need to be completed by your IT department or webmaster as they require advanced HTML knowledge to complete.

The Summer Jobs+ Bank uses a JobPosting schema to ensure job listings and other online summer opportunities will be easily found by the Summer Jobs+ Bank.

The schema consists of 18 basic tagging elements that describe the core details of a Summer Jobs+ commitment . For inclusion in the Summer Jobs+ Bank, seven elements are required: Title, Description, HiringOrganization, JobLocation, employmentType, SpecialCommitments and datePosted. Though only these seven fields are required, utilizing more fields will allow us to incorporate advanced sorting or processing functions, so we encourage you to use as many as possible.

The required elements are listed first and marked with an asterisk*:

Getting to know the JobPosting Schema Elements

Element	Type	Description
*title	Text	A descriptive title for the job vacancy or opportunity
*description	Text	A description of the opportunity (initial search results on the Summer Jobs+ Bank will be roughly 200 characters long; users can expand the display of the description to 1,000 characters)
*hiringOrganization	Text	The name of the company or organization with the vacancy or opportunity
*jobLocation	Place	The principal place of performance for the vacancy or opportunity
*employmentType	Text	This element must include one of the following phrases: Skills Training, Career Guidance, Internship, Paid Work
*datePosted	Date	Effective date of posting for the vacancy or opportunity (the "content" attribute should be posted in the following format – "Month DD, YYYY")
*specialCommitments	Text	You must include the tag "summercommit" here
baseSalary	Number	Annual salary; if hourly position, estimated cumulative annual wages
industry	Text	The major industry in which the opportunity is placed
occupationalCategory	Text	Use the BLS taxonomy of employment categories
salaryCurrency	Text	The country currency in which paid opportunities are paid
workHours	Text	The hours of work for the opportunity (i.e., night shift, 8am-5pm)
qualifications	Text	Any certifications, experience, training, licenses, or other special qualifications required
skills	Text	Special skills to be highlighted for the vacancy or opportunity
educationRequirements	Text	Level and/or type of education required for the vacancy or opportunity
responsibilities	Text	Key duties and responsibilities for the vacancy or opportunity
benefits	Text	Benefits associated with the vacancy or opportunity including health insurance, retirement, tuition assistance or other non-salary based compensation
incentives	Text	Other bonus or commission compensation

Applying the Markup

If you use an Applicant Tracking System, or some other third party tool to post jobs to your website, it may be easiest to include the entire markup for your job within the Description field. In the example below, only the description field would be displayed on the website. The other attributes that are not displayed on a screen are defined via meta tags:


 <meta itemprop="specialCommitments" content="SummerCommit"/>
<meta itemprop="employmentType" content="Insert Skills Training, Career Guidance, Internship, or Paid Work here>
 <meta itemprop="title" content="Insert Job Title here"/>
 <meta itemprop="datePosted" content="Insert Date Posted here"/>
 
 
 <meta itemprop="addressLocality" content="Insert City here"/>
 <meta itemprop="addressRegion" content="Insert State here"/>
 
 
 
 <meta itemprop="name" content="Insert Hiring Organization here"/>
 
 Insert Description here


This entire section could be placed in the Description field of most Applicant Tracking Systems, with each of the "Insert here" texts replaced by the appropriate information, such as the job title, date posted, etc.

Example of Normal Markup

<html>
<head>
<title>Page Title</title>
</head>
<body>
<div itemscope itemtype="http://schema.org/JobPosting">
 <meta itemprop="specialCommitments" content=" SummerCommit "/>
 Insert Job Title Here
Date Posted: Insert Date Posted here 
 <div itemprop="description"> Insert Description here</div>
 Location: 

Insert City here,
Insert State here

 
 
Insert Hiring Company here

</div>
</body>
</html>

Testing the Markup

The markup from this schema can be verified using Google's Rich Snippets Testing Tool. Verify that the required elements have been included and are being picked up appropriately.

Optimize Search Results

Employers can expedite the search engine's ability to identify "tagged" job listings by providing a sitemap associated with posting sites.

Important Note: When you remove job listings from your site, the commercial search engines will update their indexes and the jobs will no longer appear in the Summer Jobs+ Bank. There may be delays in how often posting sites are scanned, but a sitemap will be helpful.

Step 3 — Let us know you're done!

Once you apply the schema and the code, all you have to do is let us know so we can verify the code tagging. Send us an email at summerjobs@dol.gov with the domain name of your site and let us know that you've coded your opportunities. If you're using one of our posting partners, let us know that as well. Once we verify the opportunities, they may take up to 48 hours to populate on the site.